Main Driver Categories
Three key groups of drivers emerged from over 500 inputs.
Business models and ecosystems
- Commercial pressures and impact measures
- Uncertain environment (recognition of climate, COVID-19, other X factors)
Changing creators audiences and values
- New tastes, tools, interests and habits
- New forms of creation and expertise develop
Social and climate issues
- Equity, diversity and representation
- Move beyond Western canon of art and culture
Climate Change as a Universal Driver
One driver of change explored in this project sits above all others, based on the views of contributors—climate change. Unique among the many factors explored, it is the one issue that will touch almost all aspects—social demands, economic capacity, technological innovation, political agendas and public values.
Economic and social dimensions of climate change are seen as driving more attention toward sustainable business models and new channels, and greater attention to societal awareness, costs, and impacts.
Key Drivers and Impact
Exploration of key drivers and possible impacts that may reshape the cultural sector
Key Drivers and Impact
Exploration of key drivers and possible impacts that may reshape the cultural sector
01. Social value and wellness
This represents a shift away from art as entertainment toward art and culture as impact medium. Climate casts a long shadow as a creative subject and object of awareness and action.
Future of Arts & Culture